First Hit: At times very funny and the laughs were easy to come by and at other times it pushed too hard for the laughs.
The concept was very good. The points made by the film including; being careful what you video, asking oneself why there was the need to create the video, and how quickly today’s technology can turn a fun idea into a nightmare are solid and well founded.
Here Annie (Cameron Diaz) and Jay (Jason Segel), who as young college lovers spent all their free time having sex. Then she got pregnant and, as what happens to many couples after having kids, the sex started to become infrequent. The film follows them as they conduct their life on a day to day basis: Kids to school, both to work, and occasional conversations about when they might have sex next.
One evening they’ve got time off and they decide to film themselves in all of the positions in the famous 1972 book, "Joy of Sex". For some reason Jay doesn’t erase the video and – the fun ensues when try to get the video erased (off the cloud). Her sister Tess (Ellie Kemper) and her husband Robby (Rob Corddry) are friends and they are also enlisted to help them find and delete the video. Jack Black has a small part as the owner of a porn site who helps them out.
Additionally Rob Lowe as Hank, the owner of a company that may buy Annie’s motherhood blog, is fun in a role that requires him to play off his past drug use. The overall premise is good, some of the scenes are good while others are trying and seem very pressed. The dog scenes went farther than they needed and were not believable.
Diaz seemed to have a lot of fun in the role and she was good in it. Segel also seemed to have fun in his role. Together they seemed to click and have a similar sense of humor. Corddry was good as the friend who wanted to help but also wanted to watch and keep the video. Kemper was strong as the sister and gave the role supportive credence. Black was really good and I really enjoyed him. Lowe’s parody of his real life was fun and a stroke of genius. Segel, Kate Angelo and Nicholas Stoller wrote a good script. It would have been better to aim with a little more subtlety and they didn’t. Jake Kasdan’s direction was good, over done in some scenes and appropriately touching in others.
Overall: It was good, but I felt that there was more potential in the subject than what was delivered.